TIME PUBLISHED - Wednesday, October 31, 2012, 7:45 am
Zambian Breweries Plc in partnership with the National Arts Council has launched the K1 billion Mosi Lager Zambian Music Awards aimed at recognising excellence in the Zambian music industry.
The first awards show slated for February 22 2013 will see the best of Zambian music talent awarded after public nominations which opens on December 14 2012.
Some of the Zambian Music Awards (ZAMA) categories include Afro beat, Zed beats, Kalindula, Dance hall, Rhythm and Blues, Praise and Worship, Jazz and Rhumba, Song of the Year and Produce of the Year.
Music fans will be given a chance to vote for their favourite artistes by sending an SMS to 6767 or by voting online at www.zambianmusicawards.com
The Mosi Lager Zambian Music awards were launched in Lusaka last evening at a glittering event at Intercontinental Hotel attended by some of the country?s finest musicians.
At the event, National Arts Council of Zambia Director Victor Makashi paid tribute to Zambian Breweries Plc for partnering with the council in launching the awards which are the first single discipline awards.
Mr. Makashi observed that the newly launched awards will lessen the pressure on the Ngoma awards which are multi discipline awards as most Musicians will go for the Mosi Lager Zambian music awards.
He also advised musicians to take their music seriously and refrain from using unpalatable lyrics in their songs.
The NAC Director warned the musicians that unpalatable language in their music will only win them airplay in bars and minibuses.
Mr. Makashi further commended government for creating a Ministry responsible for the development of the arts sector in the country.
And Zambian Breweries Plc Managing Director Anele Malumo said Zambian Breweries continues to make a difference through beer by investing in communities.
Mr. Malumo also appealed to all musicians countrywide to be the social and cultural conscious of the Zambian society and be role models of the youth through responsible lifestyles.
Officiating at the event, Arts and Tourism Deputy Minister Keith Mukata said arts and culture if nurtured well has the potential to create millions of jobs especially for the young people.
Mr. Mukata implored musicians to use their talents well and not fall prey to vices such as drugs and alcohol abuse because of fame.
He also advised all the parties that will be involved in the Mosi Lager Zambian Music awards to ensure transparency and accountability throughout the process.
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